Territory Manager

Join an Industry Leader in Packaging Innovation
For over 50 years, Wynalda Packaging has been delivering innovative packaging solutions to customers across a wide range of industries. Founded in 1970, Wynalda evolved from a commercial printing company into a highly specialized folding carton manufacturer serving the entertainment, pharmaceutical, food, beverage, technology, gaming, and consumer products industries.

Today, we are known for our customer-focused approach, exceptional quality standards, and ability to provide unique packaging solutions that help brands stand out in competitive markets.

As we continue to grow, we are seeking an experienced Senior Territory Manager to drive new business development throughout the Southeast United States while serving as a trusted advisor to customers from initial prospecting through project execution.

Position Overview
The Senior Territory Manager is a highly visible, hunter-focused sales role responsible for identifying, developing, and closing new business opportunities within an assigned territory. This position is ideal for a seasoned sales professional who thrives on prospecting, building relationships, and generating new revenue while managing a consultative sales process that can range from three months to one year.

Working closely with internal design, operations, and customer service teams, you will guide customers through the development of customized packaging solutions while ensuring a world-class customer experience.

This position is based out of our Belmont, Michigan headquarters and requires candidates to reside in the Greater Grand Rapids area. Approximately 50% travel is required throughout the Southeast U.S. territory.

Key Responsibilities

• Develop and execute a strategic territory plan focused on new business acquisition and revenue growth.
• Prospect, qualify, and engage decision-makers through outbound sales activities, networking, referrals, and industry events.
• Build and maintain a robust sales pipeline within CRM tools, tracking opportunities from initial contact through close.
• Conduct in-person customer meetings, product presentations, plant tours, and packaging solution discussions.
• Identify customer challenges and deliver consultative packaging solutions that align with their business goals.
• Manage complex sales cycles ranging from 3 months to 12 months.
• Collaborate with internal teams to coordinate estimates, packaging design concepts, production requirements, and implementation timelines.
• Maintain strong relationships with existing customers while uncovering opportunities for account expansion and additional business.
• Prepare and present proposals, pricing, and business reviews.
• Represent Wynalda Packaging professionally within assigned industries and territories.
• Consistently achieve or exceed sales goals and growth objectives.

Qualifications
Required

• Minimum of 5 years of successful territory sales experience with a proven track record of new business development.
• Demonstrated success in a hunter-style sales role with strong prospecting and lead generation skills.
• Experience managing long and complex sales cycles.
• Background in business-to-business (B2B) sales.
• Experience using CRM systems to manage pipeline activity, forecasts, and customer relationships.
• Strong communication, presentation, negotiation, and relationship-building skills.
• Ability to work independently while managing a multi-state territory.
• Must reside in the Greater Grand Rapids, Michigan area.
• Valid driver’s license and ability to travel approximately 50% throughout assigned territory.

Preferred

• Experience in packaging, printing, manufacturing, industrial products, or other solution-based sales environments.
• Previous account management and/or project management experience.
• Bachelor’s degree in Business, Marketing, Communications, or a related field.
• Experience selling customized products or solutions involving multiple stakeholders and production teams.
  What Makes You Successful
• Competitive, driven, and motivated by winning new business.
• Persistent and disciplined in prospecting activities.
• Consultative in your selling approach.
• Organized and detail-oriented when managing multiple opportunities simultaneously.
• Skilled at building trust with customers and navigating complex buying processes.
• Comfortable working autonomously while remaining highly collaborative internally.

What We Offer

• Competitive base salary plus uncapped commission opportunities.
• Comprehensive medical, dental, and vision benefits.
• 401(k) with company match.
• Company-paid life insurance.
• Business expense and travel reimbursement.
• Company-provided laptop and mobile phone.
• Comprehensive onboarding and training at our Belmont headquarters.
• Opportunity to join a stable, growing organization with over 50 years of success in the packaging industry.

Build Your Future with Wynalda Packaging
If you’re an experienced sales professional who enjoys hunting for new business, building long-term customer relationships, and helping clients bring innovative packaging solutions to market, we’d love to hear from you. Join Wynalda Packaging and help drive the next chapter of our growth.