Track & Trace Solutions

Wynalda Packaging partners with Aletheia Security & Fulfillment to provide track and trace capabilities for our customers.

Our track & trace solutions use QR codes and serialization to deliver advanced supply chain traceability–from the manufacturing floor to the consumer’s hands.

The QR codes are scanned at every checkpoint, recording the date, time, location, and device, allowing you to see the full journey of your product.

Anti-Counterfeiting & Supply Chain Authentication

Each product is assigned a unique QR code that can be scanned to instantly verify its authenticity through a secure brand database. This system not only enables real-time validation but also strengthens traceability throughout the supply chain. If a code is invalid or duplicated, it immediately flags the item as a potential counterfeit, helping brands maintain trust and safeguard their products from imitation or tampering. 

Anti-Diversion

By assigning unique, trackable codes that can be tied to specific regions or sales channels, brands can verify whether a product is being sold in its intended market. Scanning these codes provides real-time insights into distribution activity and flags items that appear outside their authorized areas. This system not only deters unauthorized redistribution, but also helps brands maintain control over product distribution and uphold pricing integrity across markets. 

Inventory Management

Our customizable portal provides real-time visibility into stock levels and product movement, ensuring accurate and efficient control of inventory across the supply chain. By automating data capture and tracking, these systems reduce human error and streamline restocking processes. The result is improved accuracy, faster order fulfillment, and better coordination between warehouses and retail locations. With enhanced insight into inventory flow, businesses can optimize storage, minimize shortages or overstocking, and operate with greater efficiency overall.

Recall Management & Batch Quality Control

Our track & trace solutions provide precise traceability throughout the manufacturing and distribution process. Each item can be linked to specific production details, such as factory, machine, or shift, enabling rapid identification of affected batches in the event of a recall. This level of transparency allows brands to trace the distribution path of every product, isolate issues quickly, and minimize disruption. By connecting product data back to its source, companies can perform effective root cause analysis to prevent future defects and strengthen overall quality control.

Regulatory Compliance

Audit-ready data, including certifications, expiration dates, and other safety-related information, can be securely stored, helping brands stay ahead of regulatory requirements. In addition, location-based landing pages ensure that product information and communications are tailored to comply with regional regulations. This combination of detailed record-keeping and geographically aware content simplifies audits, reduces compliance risks, and gives brands confidence that their products meet all necessary legal and safety standards.

Consumer Engagement

Our track & trace solutions not only strengthen the supply chain, but also create exciting opportunities for consumer engagement. QR code scans can take consumers to product information and guides, promotions, loyalty programs, and personalized experiences such as location-based landing pages. They can also provide access to warranty registration, recycling instructions, and details about product origin and sourcing. By linking physical packaging to digital content, brands can enhance the customer experience, build trust, and foster long-term loyalty.