FSC = Forest Stewardship Council
Promotes responsible tree farming and tracks the chain-of-custody.
Tree farm » paper mill » distributor » printer » consumer
The FSC certification is the fastest growing certification right now and is definitely the “buzz”.

Rainforest Alliance
Protects the environment, wildlife, workers, and local communities and promotes healthy agriculture, forestry, and travel.

Positives:

• Allows the use of the recognizable logos
• Popular with consumers
• FSC paper is available in virgin and recycled
• Availability increases everyday

Negatives:

• Typically costs slightly more
• Logo use must be approved